Saịtị Mobile, Ngwa, SMS & Koodu QR - okomoko ma ọ bụ achọrọ?

Nchịkọta Ahịa Ahịa

Site na 2015, na mobile Internet gafere desktọọpụ ojiji na n’afọ gara aga, ojiji ya jiri okpukpu abụọ. Ọtụtụ ndị na-eme mkpebi na-eji igwe mkpanaka iji nweta ozi ha chọrọ iji mee nhọrọ ịzụta. Ihe ruru 50% nke ohere ịntanetị nwere ike ghara ịhapụ site n'inweghi na itinye usoro mkpanaka maka ụlọ ọrụ ma ọ bụ akara. N'ime afọ ole na ole sochirinụ, pasent a ga-aga n'ihu. Ajụjụ bụ - Ọ bụ na ebe nrụọrụ weebụ gị kachasị maka ntanetị weebụ ma ọ bụrụ na ị na-abanye n'ahịa na-eji mobile?

Na October 27th, John McTigue (EVP) na Chad Pollitt (Dir. Nke Social Media & Search Marketing) nke Kuno Creative gosipụtara "Mobile Inbound Marketing." Ihe ngosi ahụ gosipụtara ebe ahịa ahịa ekwentị anọ dị mkpa na echiche:

1. Mobile nrụọrụ

  • B2B ngwa
  • Mobile website chepụta usoro kacha mma
  • Ma aka nke weebụsaịtị na mobile
  • Ọgụgụ weebụ web nwere ọgụgụ isi
  • Iche nrụọrụ weebụ dị iche iche na ntanetị ime ihe
  • Ihe kacha mma maka weebụsaịtị weebụ

2. Mobile Ngwa

  • B2B ngwa
  • Uru & ọghọm nke ngwa
  • Ebe nrụọrụ weebụ na ngwa

3. Izi ozi ederede SMS / Text

  • Ọnụọgụgụ na ọnụọgụ mmadụ
  • SMS mkpọsa ihe atụ
  • SMS mkpọsa ije-site

4. Koodu QR   

  • Ọnụọgụgụ na ọnụọgụ mmadụ
  • Ihe omuma atu nke QR
  • Mgbasa ozi QR na-agagharị

Ọzọkwa, ngosi ahụ nyochara teknụzụ na ngwaọrụ nke na-enye ohere maka nkenye siri ike nke mkpọsa ahịa mkpanaka ma na-atụle ụzọ a ga-esi jikọta ekwentị na mkpọsa na ntanetị na nke ugbu a. Fọdụ n'ime ngwaọrụ ndị a tụlere gụnyere Weghara ya site na 44Doors, MoFuse na HubSpot.

Mobile inbound marketing abughizi ihe okomoko maka ndi ahia ka ha chebara echiche. Dabere na ọnụ ọgụgụ, ojiji na ọnọdụ ọ bụ ihe achọrọ maka ụlọ ọrụ na ụdị ndị chọrọ iru ma kpọtụrụ ha igwe mmadụ ha. Ndị na-ahọrọ ịghara ịhapụ ịhapụ ndị na-asọmpi ndị ahụ na-ahọrọ ịkwalite ikike nke azụmaahịa mbugharị mbugharị. Maka ozi ndị ọzọ, nweere onwe gị ile vidiyo zuru ezu nke mobile inbound ahịa ngosi.

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